The wild, bucking mechanical bull is a fixture at honky tonk bars and line dancing clubs, but in combination with a little liquid courage, it often results in a lot of very short, very embarrassing rides. While riding a mechanical bull may seem like a chaotic endeavor, there’s actually a method to the madness. To master the technique, we caught up with a real cowboy.
Will Roberts, founder of the Mechanical Bull Association and an expert in all things Wild West, is a professional cowboy of nearly 20 years. He’s also a former Cirque du Soleil Las Vegas performer and a Guinness World Record holder in gun spinning. Based in Hollywood, he’s trained people in how to ride mechanical bulls for film and television—he even trained Beyoncé for her “Suga Mama” video (“she looked like a rockstar and I was like, ‘Go on Beyoncé gedderdone!’”)