Apparently, NYC’s outpost of Señor Frog’s was just too much kitschy, tropical fun for city dwellers and tourists. The spring break stalwart’s Times Square location shuttered quietly this week, leaving behind a closed notice on the front door and memories of sugary frozen cocktails and Tex-Mex potato skins lingering in the air.
Señor Frog’s Times Square opened in August 2015 and was known for tropical drinks served in semi-phallic glassware, a two-foot jingle-playing ice cream truck, sliders served on skateboards and dancing servers. It also received a rave review from Pete Wells of The New York Times. But even Wells’ glowing words couldn’t save the subterranean party palace from skeptical New York diners and its less-than-tropical setting—most other outposts are located in resort or beach towns like Vegas, Miami and Cancun.